The government showed no interest in the World Cup – at the last minute PZPS (not Polsat) received only 3.5 million from the Ministry of Sport. Just like to mention that Madonna concert was funded amount of nearly 6 million. Sports events world-class shown in open television require funding by sponsors – another funding model in Poland is not possible for a private broadcaster.
public funds may only use TVP. We conducted several months of talks with strategic sponsors an open-air transmission. Two sponsors – one of them was to be Polkomtel, and the second one of the companies of the Treasury – was being finalized an agreement ensuring the representation of Polish broadcasts meetings aired on Polsat open. The business model has been agreed upon in advance and its implementation to the beginning of January this year runs without interference. In January, at the stage of finalizing the contract withdrew state-owned company, which meant that a few months before the event transmissions have been deprived of the sponsor. Only because we were forced to broadcast World Cup 2014 Voleyball Polsat channels. From the event retorted government and companies controlled by the Treasury.
We decided that the last chance to show the World Cup 2014 open air is to sell the television rights to other TV channels nationwide. The answer about his so-called. interest only sent TVP. Explanations misrepresentation requires that the TV Polsat TVP demanded an exorbitant amount for showing World Cup 2014 TV Polsat and TVP asked only other stations, or would be interested in showing MŚ2014 on their antennas and how much they are willing to pay for the redemption of the package of rights. NO we did not specify the expected amount.
TVP wrote in his response that is of interest 20 hottest matches of World Cup 2014, including all the matches of the Polish national team, semifinals and final. It has been revealed that the Polish national team in the World Cup 2014 will play at least 12 matches! TVP for the Polish national team matches and other important meetings MŚ2014 offered roughly how much it costs probably 4-5 episodes of Saturday’s show TVP or more sections of one of the many TV series. In our opinion it was not a serious offer. It was obvious message that the World Cup 2014 in Poland are not interested and that TVP public broadcaster sees no reason to show it to its viewers. In relation to the allegations of excessive demands we agree Polsat, TVP revealed to the public submitted an offer to us.
As for one match TVP Polish national team at the World Championships in 2014 is worth about as much as a quarter of our entertainment, this means that TVP does not consider MŚ2014 for anything interesting. The only real interest in the World Cup 2014 in Poland TVP is the extraordinary activity in writing open letters and issuing statements. Vladimir Szaranowicz and its journalists and other employees TVP more energy and time is spent on writing letters than information on MŚ2014 in Poland.
A manifestation rooting TVP Polish volleyball team is the entry Mariana Kubalicy – Deputy Director TVP Sport, who with undisguised satisfaction, even joy contempt and wrote about the defeat of the Poles with the representation of the United States. We realize that many viewers and fans adopted a negative decision on the pay channels volleyball. Note, however, that more than 11 million people in the homes of Digital TV Polsat watching World Cup 2014 at no extra charge – like those holding services LTE Digital Polsat and Polkomtel. It is not true that all Poles are encoded World Cup – several million has them at no extra charge. We also realize that for some people at the expense of other channels Volleyball cable or satellite networks could be significant.
We understand that some people could not afford it and it is about to feel sorry for us. We tried to find sponsors, but they retreated to the stage of finalizing contracts. Polsat can not rely on subsidies from the budget and taxpayers’ money or subscription. Looking at the expected operators charge it is worth noting that access to the channel for 23 days, about 1600 hours and more than a hundred games live is the cost of three or four tickets to the movies. Public television reminded, however, that is somewhat Pay TV – TV subscription in 2015 will amount to 336 zł. Then there kilkusetmilionowe TVP proceeds from advertising. Polsat has invested over 20 years of its activity about 1 billion in sports law and Polish sports, including volleyball. We are a private company, which, like every household in Poland must count your income and expenses and we can not – in contrast to TVP – spend more than we have. I would also like to add a few words from each other regarding statements TVP journalists at
Polsat TV:
Employees and journalists of TV Polsat, which is several times less than on TV, do their work conscientiously and honestly. Therefore strongly appeal to TVP and its Spokesman requested not to offend my colleagues of TV Polsat.
Thomas Matwiejczuk
A spokesman
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