Cable TV is leaving - Business Pulse

72 percent. people around the world watch TV on mobile devices at least once a week, and 42 per cent. doing it outside the home – according to the latest research from Ericsson “TV and Media”. Of course, the picture quality on your smartphone or tablet, but especially for young people is important instant access to your favorite programs and movies no matter where they are – in the subway, in the pub, at the university or in the waiting room at the dentist.

– Media change is not the only news when it comes to the use of television. One of the most striking trend is multitasking (multitasking), involving the use of portable equipment while watching TV on another screen – says Grzegorz Wierchowiec the media house Lowe Media.

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