New must be "better" - as TV manufacturers are racing? - Gazeta.pl

old, simpler times

At a certain age, many people begin to repeat ad nauseam that the past was better. Life was lighter, more simple pleasures enjoyed and televisions glowed better. The truth is very different. Once I was no better, just different. For TV manufacturers – easier. I am absolutely sure that the CEOs of large corporations with a tear in his eye recall the years when the new TV series had only to show a clearer picture and let a cleaner sound. Do you remember those days? This period roughly the same as in cells treated with the specifications as contacts fit in memory, and in the world of gaming ideas such as autosave still did a good impression.

Fig. YouTube

equipment was once a simpler, so expectations for the smaller ones. TV was like a computer screen, only bigger and tuner. He showed how the most perfect picture. Better than last season. It would be good that was also larger. And that’s it. Design? The thickness of the housing? Internet functionality? Connecting to other devices? Why do we need it! After all, it is only TV …

1.21 gigawatts

Wskoczmy now quickly to the vehicle Dr. Brown, rozp?d?my it to 88 mph and let’s move in time to 2013.

world’s gone crazy. People affected by the virtual fingers on some social networking sites, running shoes have sensors in theaters, people sit in the dark glasses and the TV no longer be used to watch TV. It is not enough that the receiver had a nice picture and good sound quality. Ba! Even the cheap models are so good that the man in the street does not know the difference between the latest, and last year’s generation. But there can be so that we did not change the equipment! What it is not! In a future in which we live, the cell becomes obsolete after a year, and the film is a jumble after two days. The TV should be like! The devil take the most expensive models cost more than new cars. You need to outdo the competition and make the recipient will want to buy what our model.

Ways to this are many.

You like Samsung, LG and Panasonic to present innovative ways using voice control and gestures. Novelty is, many competitors do not have, on the adverti sing looks fantastic. And that is not the end of it is still working well, it’s less of a problem.

You can also go to Smart TV. In recent years, all that “smart” is selling like hot cakes, so the TV must be the same. What about the fact that VOD services are available on the web! Now the media have to play with the remote control of the TV. Even if your computer have the same, or even more.

Fig. CC licensed by Robert S. Donovan Wikimedia

Another way is to go in size. As Sharp. Since the 55-inch TV is selling well, the 80-inch has to sell itself very well! But it makes sense. You just need to take care of bigger apartment.

You can also put on a truly cosmic solutions. Ot even 4K resolution, which of several meters, and so you can not see, but is greater than Full HD, so it must be excellent! Even without content.

Or OLED. This is just sensational technology! Yet it is not on the market, but it is better than anything that we’ve seen so far. Fear fear how much we want it, when we get credit for it.

All of these methods have one common denominator – is less and less on image and sound. Of course, manufacturers continue to praise the quality, because in the end the customer pays attention to it. The problem is that at present, the image quality on TV, the cost of raising her even more are disproportionately high in relation to earnings. You can do one or two models per year for the positively crazy freaks who count every pixel. Massively but you must excel in the wake downstream. So the desire for something new, interesting and above all, the most perfect. Anything at the moment that means.

Back to the past

If this all looks a little too crazy and dream of returning to the past in which the refrigerator is not have access to Facebook, and television were used to watching TV, the only solution is to re-accelerate DeLorean’a and attempt to create a new timeline. All of us who do not travel freely in time, they are stuck with the status quo. Moreover, the judgment is not for us, so much troublesome as it might seem. During discussions with the producers repeatedly hear one opinion research supported by customer preferences regarding 3D image. Even if trójwymiar already commonplace, even if many of us do not like or do not use, even if it almost every new TV, it’s still in a shop asking for it. Why? Because buying a new TV, we want to offer it to us all the possible technical innovations. Even if half of them are not going to use it.

Simon Adamus

Fig. BArchBot licensed under CC / Flickr and Robert S. Donovan / Wikimedia wwarby / Flickr